With a rapidly growing customer base that powers over 26% of the entire web, developing a WordPress website is a very popular choice for your business. Lets take a look why.
The WordPress revolution
So what is that makes WordPress so popular? Here are some reasons:
WordPress is built and maintained by a community of developers on the open source licence. It’s totally free to use and develop on too. Traditionally used for blogging the WordPress system has evolved into a rich content and dynamic platform. Big names like the BBC, The Newyork Times, Forbes, GE (General Electric) and other high profile brands use WordPress within their digital strategies.
With security under so much scrutiny these days, WordPress has a host of ways to make your website secure from hackers. The iThemes Security plugin projects over 7 million WordPress websites worldwide. With capabilities like hiding the default Wp login URL, away mode which locks down your WordPress site at certain times to ensuring usernames and passwords are secure – this plugin is a must have for any WordPress website.
With literally millions of plugins available you can easily add some great functionality to your WordPress website. WordPresss plugins can add complex features without knowing a line of code. A great plugin of course is WooCommerce which adds an e-commerce element to your WordPress website.
If you have a network of websites that you want to control under one system, WordPress gives you the ability to create a multi-site installation. This gives you the ability to deploy more than one WordPress website within one WordPress install. This is great if you have multi-lingual websites, or keeping tight control over users that control sub-brand / sub-directory websites.
Having a WordPress website helps with SEO (search engine optimisation) and SMM (social media marketing). Plugins such as YOAST SEO gives your WordPress website huge SEO benefits – there are tons of features, too much to mention in this post . From a search engine point of view, the prominent ones like Google and Yahoo understand the structure and make up of WordPress website pages too.
If you’re interested in us giving your website a health check – contact us here.