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Export Marketing

EMITA (East Midlands International Trade Association) have appointed our Operations Director, Samantha, to their board of directors.

The appointment is a compliment to the export marketing work we do at Voice with our clients and parters. For over 10 years, we have aligned ourselves with brands and organisations that export their products or services, have overseas operations with UK head offices or, simply starting to think about export.

Sam says: “We have solid brand and marketing expertise in taking UK companies into global markets and helping our overseas clients break into the UK market, strengthened by our close working partnership with organisations such as EMITA and DIT.”

“I’m thrilled to be part of the EMITA board and look forward to contributing to the success of businesses exporting in our region. With such exciting times ahead of us, there’s never been a better time to expand your business overseas. There’s a huge amount of support available at local and government level.”

Voice work with a range of companies and industries to help align their brand, marketing and strategic activities to overseas territories. Whether you are launching a new product, maintaining the integrity of a global brand or expanding your distribution network and need marketing, digital and brand collateral to support, contact us and let’s have a chat.

Recent export marketing work includes:

Hydropath Technology
A full re-brand and positioning programme. Our primary task was to re-discover the core essence of the business and to align their global distribution network with the new brand, visual assets, marketing tools and brand language. As a truly global organisation, a digital culture was introduced and adopted to share knowledge, insight and commercial data.

International Tool Company
The brand, marketing and digital strategy for the launch of their new product the UTS-One7 to the USA market. A targeted cost effective social brand campaign resulted in us introducing the brand to over 325,000 potential customers.

CATERPILLAR
The global launch of their new Backhoe loader. Working closely with engineers, product teams and EMEA dealers we recognised that an adaptable messaging and creative brand toolkit was needed to fit real-world customer needs. This also allowed international dealers to tailor local marketing campaigns in response to challenges their customers faced at the time.

Image source: unsplash